Learn core concepts in data analytics and how to conduct data analytics projects in your organisation. Be prepared to be effective no matter how your organisation or industry changes by understanding key concepts — from framing the problem and defining the scope to understanding organisational requirements and gaps to effectively working with key stakeholders.

Develop the right mindset to help identify the problem and then recommend data-driven solutions. Understand the language of data analytics so you can communicate effectively about data analytics in your organisation. Using three scenarios covering revenue analysis, financial planning and analysis, and business performance, see how data analytics can be applied in practice.

Learning Outcomes

  • Define the characteristics of an analytical and data-driven mindset
  • Recognise how to establish objectives and desired outcomes of a data analytics project for a business or client
  • Recognise the ways data is described and interpreted
  • Describe the types and categories of data
  • Recognise how data science and data analytics are connected
  • Recognise characteristics of the technology and data ecosystem for data analytics
These outcomes are achieved through the discussion of following topics:
  • How to develop a data-driven mindset
  • How to approach a data analytics project
  • Understanding data and the data ecosystem
Level: Basic

Who Should Attend

  • Accounting and finance professionals, especially those interested in learning and applying data analysis techniques to help their organisations make informed, data-driven business decisions

Note: On completion of this certificate you will receive a digital badge to share with your online professional network, which is available as a downloadable PDF certificate suitable for printing and framing.