Why is big data analytics one of the hottest business topics today? This self-study course will help you better understand Big Data and Analytics, including its history and current trends.

You'll deep dive into the platforms and operating tools that will help you measure program impacts and ROI, visualise data and business processes, and uncover the relationship between key performance indicators.

By the end of this robust course, you'll know about new trends in the field and will walk away with useful tips and practical guidance you can apply immediately.

Learning Outcomes

  • Deal with major trends in predictive analytics, optimisation, correlation of metrics, and big data
  • Interpret and manage new trends in analytics techniques affecting your organisation
  • Utilize new tools for data analytics
  • Critically interpret analytic reports and advise decision makers
These outcomes are achieved through the discussion of following topics:
  • Evidence-based techniques for finding or generating data, selecting key performance indicators, isolating program effects
  • Relating data to return on investment, financial values, and executive decision making
  • Data sources including surveys, interviews, customer satisfaction, engagement, and operational data
  • Visualising and presenting complex results

This course covers

  • What are Big Data and Analytics?
  • Big Data History – Big Data Sources and Characteristics
  • What are the trends in Big Data?
  • What are the Strategy and Business Applications of Big Data?
  • Big Data Platforms and Operating Tools
  • Big Data End User and Accounting Tools
  • Examples of Big Data
  • Big Data in the Accounting Department
  • Ethics and Privacy with Big Data

Level: Basic

Who Should Attend

  • CFOs
  • Controllers
  • Treasurers
  • Other financial managers